For several years I have watched The Mentalist. Other than my wife and myself, I do not know anyone who else who watches it. This disparity is interesting, considering that The Mentalist has been one of the most watched shows on television in the past few years. It is also currently winning the largest audience among a Thursday night lineup full of historically popular shows. So what is it all about?
On the surface, The Mentalist looks like any other crime show on television. I usually am not drawn in by ubiquitous crime shows like CSI and Law and Order. When I lived in Peru last year, however, The Mentalist had an interesting ad campaign. One of the things that initially appealed to my curiosity was how the wrist watch of the show’s star, Simon Baker, was being promoted as a glamorous item you could buy. (more…)