I recently bought some Peter Pan peanut butter. Being the environmental nerd that I am, I was quick to notice the brand’s new label. Rather than describing their new jar as something that didn’t sound quite as good like “eco-friendlier,” they just went ahead and described their new jars as “earth-friendly.”
Archive for the ‘Food’ Category
Peter Pan Peanut Butter Greenwashing with “Earth-Friendly Jar”
Posted in Advertising / Marketing, Environment, Food, tagged advertising, ConAgra Foods, earth-friendly, eco-friendly, Food, greenwashing, marketing, peanut butter, Peter Pan, Peter Pan peanut butter, plastic, waste on February 21, 2010 | Leave a Comment »
Kids in Peru Delighted by Opening of Kilimanjaro Restaurant Café
Posted in Animals, Food, tagged Animals, animatronic animals, Food, kids, Kilimanjaro Restaurant Café, Lima, Peru, rainforest, restaurants on December 20, 2009 | 3 Comments »
About three weeks ago Kilimanjaro Restaurant Café opened in the Lima district of Surco. Decorated like a rainforest, Kilimanjaro Restaurant Café is a thrill for kids. Its large interior features numerous life-size animatronic animals that periodically come to life and put on a show.
My wife and I decided to take our 2 year old daughter [...]